Your competitor's engineer is already on site. You haven't returned the call yet.
Lead Hero is the AI-first growth partner for founder-led service businesses doing £1m to £20m. A small team of growth experts who install and run the system that converts your leads. Not software you have to figure out yourself.
The sector leak
In HVAC, speed is the whole game. Heat pumps, air conditioning, commercial systems. The customer wants someone out, and the firm that responds first is the one that quotes, and usually the one that wins. Respond inside five minutes and you are 21 times more likely to qualify the lead than a firm that waits half an hour.
Most HVAC firms are nowhere near five minutes. The average small business takes 47 hours. By then a competitor's engineer is already on site. The lost revenue isn't visible, because the customer never tells you they went elsewhere. They just go quiet.
The diagnostic makes that invisible loss visible, in pounds, from your own numbers.
Adapted to hvac
Speed, follow-up, automation. Three pillars, configured for how this sector actually buys.
Speed
Every enquiry and missed call answered in under 60 seconds, before a competitor gets there. In HVAC that single change moves more revenue than anything else.
Follow-up
Heat pump and commercial HVAC decisions take time and several touchpoints. The system runs the full follow-up sequence so nothing stalls between survey and install.
Automation
Qualification, scheduling, and the small repetitive tasks run automatically, which frees your office team for the customer service calls that genuinely need a person.
The Glow Group
Jack McGovern, Owner
Jack runs gas heating, heat pumps, and air conditioning. Before Lead Hero the business struggled to run a consistent step-by-step process. The system fixed how they qualify customers and carry them through the full journey, from first enquiry to completed work. The automation handles the smaller things that used to get missed, so his office team can spend proper time on customer service and follow-up calls. His engineering headcount has doubled since they started.
“The automation means we can spend good time with customers having service calls, while the smaller stuff that can sometimes get missed is also taken care of.”
What we focus on
We're built around one thing: installing and running the system that converts your leads. That's where our attention goes, and it's why the work holds up.
If your project needs other elements, ad creative, media buying, content, we work alongside world-class specialists we trust. You get the right people on each part, rather than one team stretched across all of it.

Francis Rodino & Carolina Cohen-Co-Founders of Lead Hero
The people behind the product
Lead Hero is led by Francis Rodino and Carolina Cohen, with a team of growth experts behind them: CRM automation specialists, AI enthusiasts, and marketers who want to see you grow. We install the same systems for clients that we run our own business on, the kind that let a company operate without the founder chained to every deal.
We're on a mission to free service-business owners from the things that quietly drain them: the CRM nobody uses, the confusion about where AI actually fits, the marketing that promised more than it delivered, and the daily grind of chasing prospects and following up by hand. The system does that work, so you and your team don't have to.
What founders ask first
How does this help me beat a competitor to the job?
By answering every enquiry in under 60 seconds, day or night. In HVAC the first firm to respond usually wins, and most firms take hours.
Does it work for commercial HVAC as well as domestic?
Yes. Commercial decisions take longer and need more follow-up, which the system runs end to end so nothing stalls between survey and install.
Will it free up my office team or replace them?
Free them up. The system takes the repetitive chasing and instant responses; your team handles the calls that need a person.
Is this a HighLevel reseller setup?
No. HighLevel is one tool we currently use. You are hiring a team that installs, runs, and optimises whatever produces the best result, and takes responsibility for it.
See what your pipeline is leaking.
A 30-minute diagnostic. We put a pound figure on what your current process is losing, using your own numbers.
Book a Revenue Leak DiagnosticIf you are looking for a CRM you can buy, a HighLevel reseller subscription, or a full-service marketing agency, this is not the right call. We work with founders who want a growth partner that takes commercial responsibility for the system that converts their leads. Different category.
